ABOUT US

Moonshake Studio is an art-led creative studio founded by artist and creative director Marika Kandelaki, specializing in brand-defining surface design, textile strategy, and creative direction. For over two decades, the studio has partnered with fashion houses, lifestyle brands, and emerging consumer concepts to author their visual language from the ground up. We believe surface design is not mere ornament—it is the foundational identity that gives a collection or product its soul and market presence.

Beyond our curated print collection, Moonshake is sought out for high-level creative collaborations: leading complete print transformations for fashion houses, establishing signature pattern systems for innovative consumer packaging and lifestyle products, and guiding artwork seamlessly through technical mill and factory production.

Moonshake Studio is an art-led creative studio founded by artist and creative director Marika Kandelaki, specializing in brand-defining surface design, textile strategy, and creative direction. For over two decades, the studio has partnered with fashion houses, lifestyle brands, and emerging consumer concepts to author their visual language from the ground up. We believe surface design is not mere ornament—it is the foundational identity that gives a collection or product its soul and market presence.

Beyond our curated print collection, Moonshake is sought out for high-level creative collaborations: leading complete print transformations for fashion houses, establishing signature pattern systems for innovative consumer packaging and lifestyle products, and guiding artwork seamlessly through technical mill and factory production.

CLIENT SHORTLIST

Aerie

American Eagle

Aeropostale

Anthropologie

Amazon

Anne Klein

Avara

Bed Bath & Beyond

Bedsure Home

Belk

Beth and Tracie

Big W

Brooklinen

Carter’s

Corey Lynn Calter

Cache Cache

Christian Louboutin

Clare V

DKNY

Draper James

Eloquii

Ephemera

Etam

Eva Franco

Faherty

FRNCH

Gap

Hobbs

Harper Collins

Inditex

Inamorata

Kate Spade

Kohl's

Lenny Niemeyer

Leo & Ugo

Loft

Laure and Max

Mara Hoffman

Marine Layer

Michael Kors

Maggy London

Mountain Hardwear

Munthe

Mint

Montce

Naf Naf

Never Fully Dressed

& Other Stories

Oliphant

Onia

Parker

Partners & Spade

Prabal Gurung

Procter & Gamble

Peter Alexander

Poetry

Red Carter

Red Bull

Robert Graham

REI

Seea

S’well

Simons

Sidecar

Show Your Magic Group

Talbots

The Great Eros

Victoria's Secret

Uniqlo

Untitled in Motion

Wouf

OUR WORK

OUR PRINT
COLLECTION

Bespoke, production-ready artworks
Available for purchase or licensing
Seamless integration for fashion, lifestyle & home
Artistic, bold & meticulously crafted

CONSULTING &
BRAND STRATEGY

Brand visual vocabulary & print architecture
Bespoke pattern systems across fashion, packaging & home
Zero-to-one launch identity & seasonal collection direction
Trend insight, production guidance & sustainability focus

OUR STORY

VISION

Moonshake Studio was founded on the belief that prints and textiles are more than decorative; they are a brand’s visual language. Prints are not simply surface, but art that defines our surroundings through everyday objects and fashion.

We are inspired by artists who bridged art and craft, from William Morris’s decorative vision to Sonia Delaunay’s bold abstraction, and from Sophie Taeuber-Arp’s playful geometry to Gunta Stölzl’s Bauhaus textile innovations. We also draw from the lightness of Matisse, the storytelling of Raoul Dufy, and the expressive abstraction of Helen Frankenthaler.

This lineage informs our work: timeless yet forward-looking, rooted in artistry yet designed for contemporary brands.

FOUNDER

Moonshake was founded by Marika Kandelaki, an artist and creative director with over twenty years of experience in print, surface design, and brand direction in New York City. With roots in fine art and fashion, Marika found in prints the perfect intersection of artistry and utility - a medium where painting and pattern live in the everyday, woven into collections, objects, and surroundings.

In addition to leading Moonshake, Marika co-founded the independent fashion label Untitled in Motion and guided transformative brand milestones, including rearticulating the print language and sustainable transition for Mara Hoffman. Her practice bridges rare fine-art vision with deep, end-to-end production intuition.

COLLABORATIONS

Beyond our print archive, we engage in select creative partnerships across fashion, lifestyle, and consumer products. We collaborate with founders and design leadership on multifaceted projects—from authoring complete seasonal print directions for fashion houses to establishing the visual foundations of emerging labels. Whether shaping ready-to-wear collections, product packaging, home goods, or bespoke design initiatives, we are open to projects that treat print as a foundational medium for brand expression.

ETHOS

Moonshake is both a studio and an artistic partner: bringing fine-art sensibility and technical rigor together to help brands build enduring visual worlds with cultural resonance.

PHILOSOPHY

At Moonshake, we believe in artistry over volume. Each print is hand-crafted, painted, and refined with care. Our work is production-ready and trend-aware, yet always rooted in a distinct artistic voice.

Our advisory practice builds on this foundation. We partner directly with founders and creative leaders at pivotal inflection points to build brand concept from the print perspective. Whether defining a new brand's aesthetic or redirecting an existing label, we author an entirely new visual language - translating abstract narrative into original artwork and engineered surface design, created artistically with integrity, while supporting the technical production to ensure the work retains its character on the factory floor.